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Founded
in 1978 in one of America's leading coffee ports, New Orleans,
PJ's Coffee sets the standard for selecting, roasting and
brewing coffee. With 40 coffeehouses in the United States,
PJ's Coffee is poised for growth.
.Operating under PJ's Coffee and PJ's Coffee
and Wine Bar, it expects to do what no scaleable coffee chains
have been able to do. It will marry the natural relationship
between coffee and wine to extend into multiple day parts
during the week and weekend. Franchisees will have the option
of buying into a straight PJ's Coffee or PJ's Coffee and Wine
Bar, which the company believes has the potential to drive
as much as $300,000 additional annual revenue. Included in
the wine bar model will be retail sales, where appropriate.
It expects to have 200 franchises signed by the end of 2005.
Its coffee can be enjoyed in-store or at home by purchasing
PJ's Coffee and coffee products in-store or at www.pjscoffee.com.
PJ's Coffee and Wine Bar will also serve light
fare including an assortment of cheeses, sandwiches, p tapas,
paninis and baked goods made on the premises, which is atypical
of national specialty retail coffee companies. In addition,
PJ's will feature a selection of indulgent desserts, all of
which complement their fine selections of coffee and wine.
For more information, visit www.pjscoffee.com.
Company's Market Vision
PJ's Coffee vision is two-fold: to be the number
one specialty coffee company behind Starbucks Coffee Company
and the number one coffee franchise in the country and to
be recognized as serving "Simply the Best Coffee."
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