PJ's Coffee launches newest product, cold brew bean bags


PJ's Coffee of New Orleans has launched its newest coffee product, Cold Brew Bean Bags, allowing customers to enjoy the smooth, low-acidic taste profile of PJ's Original Cold Brew Ice Coffee at home. The product is now available at participating PJ's Coffee locations, online at www.PJsCoffee.com and www.Amazon.com and in-store at Rouses Grocery Stores in New Orleans. The product will be available later this month additional select grocery stores in surrounding PJ's Coffee areas. Each box comes with four Cold Brew Bean Bags, which each make 32 ounces of coffee concentrate. The product is available for $10.99.

Many coffeehouses today make iced coffee by pouring hot coffee over ice, resulting in an inferior beverage. PJ's Original Cold Brew Ice Coffee is brewed daily using a special cold-drip process that protects the flavor and strength of the beans, while producing a coffee that is 2/3 less acidic – a process and technique pioneered by PJ's founder and used for more than 30 years at all PJ's locations.

Making PJ's Cold Brew Concentrate is easy:
1.      Fill a pitcher with 32oz. of filtered water; add one cold brew bean bag (gently add to avoid tearing)
2.      Steep in refrigerator for 12 hours to create iced coffee concentrate
3.      Once complete, mix one part PJ's Cold Brew iced coffee concentrate with equal parts water or milk to create PJ's Original Cold Brew Ice Coffee  

Mix-up your daily coffee routine at home with Cold Brew Bean Bags by adding in your own unique flavors like mint or caramel, adding concentrate to your favorite sweet deserts or savory dinner recipes or jazzing up a cocktail with a caffeine punch! 

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